Leads within a week of launching ads, and 3 sales: the Devosoft case
Odoo ERP integration · B2B
42 leads → 5 meetings → 3 sales
How fast can a new ERP integrator land its first sale? In the Devosoft case, ads went live on September 15, leads started coming in within a week, and the first contracts were signed: 42 leads, 5 meetings, 3 sales.
In progress · 202642
Leads
5 (3 of them in person in Bukhara)
Meetings held
3 (2 of them audit services)
Sales
Fact sheet
Situation
Devosoft is an IT company that helps B2B businesses systematize their operations and integrates Odoo ERP. It moves a company's sales, inventory, finance and management processes into a single system. Devosoft has only recently entered the market.
For a new integrator, the hardest part is the first clients. Before paying $10,000 or more for an ERP, a business owner needs to know the company, trust it and see its results. A new company has neither a well-known brand nor a lead flow yet.
The task was clear: within a 3-month contract, prepare the brand, set up a lead flow and land the first sales.
Execution
- Pre-launch (from August 15) — A month of preparation before running ads: brand and communication, the offer, the funnel and content.
- Paid ads (from September 15) — Traffic was sent to a ready funnel. The first leads started coming in within a week.
- Working every lead — All 42 leads were called. The goal of the call was not to sell over the phone, but to book a meeting and an audit.
- In-person meetings — 3 of the meetings were held in person in Bukhara — for a product like ERP, a face-to-face conversation builds trust fast.
Results
Conclusion
In short: leads arrived within a week of launching ads, and contracts were signed in the very first month. 22 leads are still in negotiation — so the funnel holds a reserve for the next sales. The project is ongoing, and this case will be updated with new results.
Who is this approach for? ERP integrators, IT service companies and B2B SaaS products that are just entering the market — especially companies that aren't known yet but need their first clients fast: prepare in pre-launch, then run ads and work every lead with discipline.
1. Pre-launch is half the result. A month of preparation brought leads as soon as the ads went live.
2. Call every lead. 42 out of 42 — not a single lead was lost.
3. In-person meetings sell ERP. Most meetings were held face to face and led to contracts.
FAQ
What kind of company is Devosoft?
An IT company that systematizes business processes for B2B companies and integrates Odoo ERP. It has recently entered the market.
How fast did the first leads come in?
Ads went live on September 15, and leads started coming in within a week.
How many sales were made?
3 sales, 2 of them audit services. Another 22 leads are in negotiation.
What is the partnership format?
A 3-month contract: pre-launch from August 15, active ads and lead generation from September 15.
We'll do the same for your project.
In 1 day we'll audit your current funnel and give you a clear action plan.