Another hackathon case: nearly 150 participants here too. We organized an Odoo hackathon with Amon Olimov — this is our 5th case specifically in IT, in a hackathon and offline-seminar format.
100+ participants at every event
At every seminar and hackathon of ours, over 100 participants attended. This isn't chance — it's the systematic result of event marketing: gathering the right audience, sparking interest, and bringing them to the event.
The most interesting part — the level of engagement
This time the hackathon's day 2 was considerably hotter than day 1: on day 2, 43 teams participated actively, and the PITCH process ran over 3 hours.
In event marketing, what matters isn't just gathering people — it's getting them into an active, interested state. That level of engagement is exactly what turns an event into a result.