If your daily ad budget is $1,500+ and you're an IT company, I recommend running ads on LinkedIn.
Why LinkedIn — for B2B
LinkedIn is a platform where the B2B audience gathers: decision-making executives, IT directors, business owners. Targeting here works precisely by role, company, and industry — meaning you reach exactly your buyer.
The downside — LinkedIn ads are expensive, so they don't suit a small budget. That's exactly why I recommend it to high-ticket ($1,500+/day) IT companies: at such a budget, LinkedIn's precise B2B audience pays off.
Conclusion
For a large-budget IT company, LinkedIn is a channel worth testing. If you don't know how to do it, get in touch.
